Life is a marathon, not a sprint.
In the daily race of my life, I often think about the famous idiom; Life is a marathon, not a sprint. As an active runner, I appreciate the connection to the various cadences it describes. As a commercial real estate professional, I appreciate the reassuring motivation it brings to ‘staying the course.’ Regardless of whether you associate the adage with mental or physical navigation and speed, being reminded of the importance and payoff of patience and persistence is always reassuring.
Navigating a successful commercial real estate closing or sale often brings twists and turns, complicated scenarios, and unexpected lane changes. These hurdles and the obstacle course of the deal are an exciting challenge for me, as I maintain patience in pursuit of the goal on the horizon. As with any race that I begin training for, I study the course, understand the terrain, and build a roadmap of my training schedule, all with the end in mind. I do the same with my work in commercial real estate closings. As a committed commercial real estate professional, part of my job is to assess the course, to learn, understand, and anticipate the hurdles, and to persevere under pressure. This commitment to time, talent, and patience is what sets me and our BDR team apart from others running the race.
Recently, we successfully negotiated the sale of a property that was near and dear to my heart. This client was my first client upon joining Black Diamond Realty over three years ago. The client and I became very close, so much that my week didn’t feel complete if I hadn’t spoken to her. The property she wanted to sell was a very specialized asset and was going to take a buyer that was ‘just right.’ We actively marketed this property for nearly three years. We utilized letter campaigns, targeted marketing, postcard campaigns, cold calling, carrier pigeons (just kidding)— you name it, we did it! When we finally found the perfect buyer, the fun really began. Getting the purchase agreement signed was the first hurdle of the deal and getting to the finish line was a true test of patience and endurance.
After ten months of perseverance, the property changed hands. Time has shown me that when things pop up on appraisals or inspections, it is important to be patient, to stay the course, and to continue to push forward to find a successful resolution. When the dust finally settled and we closed on this sale, we achieved our clients’ goals AND the buyers’ goals as well. This is what we strive for with all of our transactions.
Every property is different. Every transaction is different. Every race is different. However, there is always a path that ends at the finish line and Black Diamond is the commercial real estate team that knows the way. Have our team join you on your next commercial real estate journey, your next race. No matter the distance, we know how to stay the course and get you to the finish line.